The masthead on this front cover has a red background which connotes power, it also is a part of the colour scheme throughout this whole front cover including within the styling of the two artists featured in the main image. The masthead sees a different typography from ordinary 'XXL' issues, as the front cover is from a '10th anniversary' issue, as the letters are covered in diamonds which has connotations of the 'bling culture' and the wealth of the two artists who are featured in the main image which sees the two rappers 'Baby' and 'Lil Wayne' showing off their wealth with numerous tattoos, diamond chains, and watches and rings. However, in the background behind the two artists you can see a run down area which could connote that despite the artists newfound wealth they can still stay true to their roots. This is important for artists within the rap/hip hop genre as they still need to maintain a connection with their roots.
The puff on this front cover 'A Decade Of Dominance' sees the use of alliteration to add emphasis on the phrase making this issue stand out from other music magazines.
The typography throughout the front cover sees all the texts capitalised, including texts with different fonts from one another. Having the text all capitalised this comes off as masculine and the main cover line 'Baby & Lil Wayne Survival Of The Fittest' is also capitalised and the font is very large which could suggest the artists are big in the music industry.
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